1Who We Are and What This Policy Covers

This Privacy Policy applies to the Woke Meaning website operated at www.wokemeaning.co.uk. It covers all personal data that we collect, process, store, or otherwise handle in connection with your use of our website.

For the purposes of UK data protection law (including the UK General Data Protection Regulation, known as UK GDPR, and the Data Protection Act 2018), Woke Meaning is the data controller for any personal data described in this policy.

Our contact details for privacy-related matters:

• Email: info@bulleyes.blog
• Website: www.wokemeaning.co.uk

2What Personal Data We Collect

We keep data collection to an absolute minimum. The only personal data we collect is what you voluntarily provide when you contact us.

That is the complete list. We do not collect:

• Date of birth, age, or gender
• Postal address or phone number
• Payment or financial information
• IP addresses or device identifiers (unless required for basic server security, in which case they are not stored)
• Location data
• Social media profiles or account details
• Any data from social login or third-party authentication

3What We Do Not Collect

Transparency works both ways. It is important to tell you what we collect, but equally important to tell you what we deliberately choose not to collect. Many websites gather extensive data about their visitors. We do not.

Woke Meaning does not use:

• Tracking cookies — we do not place cookies on your device to track your browsing behaviour across sessions or websites
• Analytics cookies — we do not use Google Analytics, Hotjar, or similar tools to monitor how you navigate our site
• Advertising pixels — we do not use Facebook Pixel, Google Ads, or any ad tracking technology
• Fingerprinting — we do not use browser fingerprinting, canvas fingerprinting, or device fingerprinting techniques
• Email tracking — we do not embed tracking pixels in our email replies to monitor whether you opened them
• Third-party data brokers — we do not purchase or enrich your data from any external source
• Social media widgets with tracking — we do not embed social media buttons that pass your data to third parties when you simply view our page

4How We Use Your Personal Data

When you contact us, we use your personal data for one purpose only: to respond to your enquiry. Specifically:

• Read your message to understand what you are asking or telling us
• Research or investigate your enquiry (for example, checking an article for an error you reported)
• Compose and send a reply that addresses your specific question, suggestion, or feedback
• If necessary, follow up with additional emails to fully resolve your enquiry

We do not use your personal data for:

• Marketing, promotional emails, or newsletters (unless you explicitly request to be added to one)
• Building user profiles or audience segments
• Training AI models or machine learning systems
• Making automated decisions about you
• Sharing with advertisers, sponsors, or partners
• Any purpose other than directly responding to your communication

5Legal Basis for Processing

Under UK GDPR, we must have a lawful basis for processing your personal data. For the data we collect (name, email, message content), our legal basis is legitimate interest under Article 6(1)(f) of UK GDPR.

Our legitimate interest is: responding to enquiries from people who voluntarily contact us through our website. This is a straightforward, necessary interest — if someone writes to us, they reasonably expect a reply, and we need their contact details to provide one.

We have conducted a legitimate interest assessment and determined that:

• The processing is necessary for the purpose stated (responding to enquiries)
• Your rights and freedoms are not overridden — you can withdraw consent, request deletion, or simply not contact us
• The processing is proportionate — we collect only what is needed and keep it only as long as necessary
• There is no less intrusive way to achieve the same purpose

If you contact us with a correction or error report, we may also process your data under legitimate interest to maintain the accuracy of our published content, which serves the public interest in reliable information.

6Who We Share Your Data With

We do not sell, rent, trade, or otherwise share your personal data with any third party. The only people who may see your data are:

• Authorised Woke Meaning team members — individuals directly involved in reading and responding to enquiries, who have agreed to handle your data confidentially

We do not share your data with:

• Advertising networks or ad exchanges
• Data brokers or data enrichment services
• Social media platforms
• Analytics providers
• Any other website, organisation, or individual not directly involved in responding to your enquiry

7How Long We Keep Your Data

We retain your personal data only for as long as necessary to fulfil the purpose for which it was collected. Our retention policy is:

Personal details (your name and email) are always deleted separately from any non-personal information (such as the factual content of an error correction, which may be reflected in updated articles without any attribution to you).

If you request deletion of your data at any time, we will comply as soon as practicable and in any event within 30 days, unless we are legally required to retain it for longer.

8How We Protect Your Data

While our data collection is minimal, we still take reasonable steps to protect whatever personal data we hold. Our security measures include:

• Email security: Enquiries received via email are stored in a password-protected email account with two-factor authentication enabled
• Limited access: Only authorised team members have access to enquiry data; there is no public-facing database of contact submissions
• No public exposure: We never publish your name, email address, or identifying information without your explicit written consent
• Regular deletion: We actively review and delete old correspondence rather than letting it accumulate indefinitely
• Website security: Our site uses HTTPS encryption for all data transmitted between your browser and our server
• No third-party data storage: We do not store your data in third-party CRM systems, cloud databases, or external services that could introduce additional risk

9Cookies and Similar Technologies

Cookies are small text files placed on your device by websites. Here is our complete and honest position on cookies:

You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. Since we do not rely on non-essential cookies, blocking them will not affect your experience of using our site.

10Third-Party Services and Hosting

Our website is hosted by a third-party hosting provider. This means that when you visit our site, your browser connects to our hosting provider’s servers. This is standard for virtually all websites.

What this means for your data:

• Our hosting provider may log basic technical data (such as IP addresses and page requests) as part of server operation and security
• We do not access these server logs for the purpose of identifying or profiling individual visitors
• Our hosting provider processes this data under their own privacy policy and as a data processor on our behalf
• We have not granted our hosting provider permission to use your data for their own purposes

Beyond hosting, we do not use third-party services that process your personal data — no email marketing platforms, no customer support tools, no chatbots, no analytics services, no CDN tracking, and no payment processors (since we do not sell anything).

11Children’s Privacy

Woke Meaning is a general informational website that is not specifically directed at children under the age of 16. However, we recognise that younger readers may access our content, particularly students researching school projects.

Our position on children’s data:

• We do not knowingly collect personal data from children under 16
• We do not offer any features, services, or content that require children to provide personal data
• If a child contacts us through our contact form, we will respond to their enquiry but will not retain their data beyond what is necessary to provide that response
• If we become aware that we hold personal data of a child under 16 and did not have parental consent, we will delete that data promptly upon notification

If you are a parent or guardian and believe your child has provided personal data to us, please contact info@bulleyes.blog and we will take immediate action.

12Your Data Protection Rights

Under UK GDPR and the Data Protection Act 2018, you have several rights regarding your personal data. We respect and support all of these rights. Here is what each one means in practice for Woke Meaning.

13International Data Transfers

Woke Meaning is a UK-based website and our data is stored and processed within the United Kingdom. We do not intentionally transfer your personal data outside the UK.

The only potential exception is our hosting provider. If our hosting provider stores or processes server data outside the UK (for example, in a data centre located in the EU or another jurisdiction), this transfer would be governed by:

• Adequacy regulations (if the receiving country has been deemed adequate by the UK government)
• Standard contractual clauses approved by the ICO
• Other lawful transfer mechanisms as required by UK GDPR

Given the minimal and non-sensitive nature of the data we hold, the risk from any such transfer is negligible. If you have specific concerns about international transfers, please contact us.

14Data Breach Procedures

A data breach is a security incident that leads to the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, personal data. While the risk is low given our minimal data footprint, we take breach preparedness seriously.

In the unlikely event of a data breach affecting your personal data:

• We will assess the nature and severity of the breach
• If the breach is likely to result in a risk to your rights and freedoms, we will notify you directly via email within 72 hours of becoming aware of it
• If the breach is likely to result in a high risk to your rights and freedoms, we will provide specific details about what happened, what data was affected, what we are doing about it, and what you can do to protect yourself
• If the breach meets the threshold for reporting to the ICO, we will notify the Information Commissioner’s Office within 72 hours
• We will take immediate steps to contain the breach, prevent further data loss, and investigate the cause

15Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the operation of our website. When we make changes:

• The updated policy will be posted on this page
• The “Last Updated” date at the bottom of this page will be changed
• If changes are significant (particularly changes that reduce your rights or expand our data processing), we will make reasonable efforts to draw your attention to the changes
• Continued use of the website after changes are posted constitutes your acceptance of the revised policy

We encourage you to review this page periodically, especially if you have previously shared personal data with us.

16Contact Us About Privacy

Whether you want to exercise your data rights, ask a question about this policy, report a concern, or simply understand more about how we handle data — we are here to help. No question is too small or too detailed.